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Selected:Hypothesis Prioritization CanvasTest CardATAM (Architecture Tradeoff Analysis Method)Fake Door Test
| Criterion | ![]() Product Discovery Hypothesis Prioritization Canvas | ![]() Product Discovery Test Card | ![]() Architecture ATAM (Architecture Tradeoff Analysis Method) | ![]() Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 60-90 min | 20-35 min | Several meetings plus preparation and analysis; total effort depends on scope | 1-5 Tage |
Participantsdifferent | 3-8 | 1-5 | Evaluation team, architects, and relevant stakeholders | Nutzertraffic |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Async |
Outputdifferent | Prioritization Canvas, Hypothesis Backlog | Test Card with a pre-set threshold | Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | ExperimentsPrioritizationDiscoveryHypothesis | ExperimentsValidationDiscoveryHypothesis | ArchitectureQualityRiskTradeoffsStakeholders | ValidationExperimentsDemandDiscovery |



