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Criterion
How Might We
Innovation
How Might We
Paper illustration for TOWS Matrix.
Business Strategy
TOWS Matrix
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.
Complexitydifferent
LowMediumHighMedium
Timedifferent
30–45 min1-2 h1-4 Wochen30-90 min
Participantsdifferent
1-103-106-30 Experten1-6
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsTOWS Matrix, Strategic Options, Priority ActionsExpert Forecast, Consensus Range, Assumption NotesDecision Tree, Option Map, Assumption List
Tagsno overlap
FramingOpportunityIdeationQuestions
StrategyAnalysisOptions
ForecastingExpertsDecisionStrategy
DecisionTreeOptions
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