View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Innovation How Might We |  Business Strategy GAP Analysis |  Decision Making Decision Tree |  Business Strategy TOWS Matrix |
|---|---|---|---|---|
Purposedifferent | With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch. | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. |
Complexitydifferent | Low | Medium | Medium | Medium |
Timedifferent | 30–45 min | 1-3 h | 30-90 min | 1-2 h |
Participantsdifferent | 1-10 | 2-8 | 1-6 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | HMW Questions, Challenge Framing, Idea Prompts | Gap Matrix, Action Plan, Risk Notes | Decision Tree, Option Map, Assumption List | TOWS Matrix, Strategic Options, Priority Actions |
Tagsno overlap | FramingOpportunityIdeationQuestions | StrategyAnalysisPlanning | DecisionTreeOptions | StrategyAnalysisOptions |