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Criterion
How Might We
Innovation
How Might We
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
LowMediumMediumLow
Timedifferent
30–45 min1-3 h30-90 min1-2 h
Participantsdifferent
1-102-81-62-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsGap Matrix, Action Plan, Risk NotesDecision Tree, Option Map, Assumption ListDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
FramingOpportunityIdeationQuestions
StrategyAnalysisPlanning
DecisionTreeOptions
StrategyDecisionAssumptionsHypothesis
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