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Criterion
How Might We
Innovation
How Might We
Paper illustration for Expectation Mapping.
Facilitation
Expectation Mapping
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowLowMediumMedium
Timedifferent
30–45 min45-90 min2-4 h1-2 h
Participantsdifferent
1-103-123-124-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsExpectation Map, Alignment Notes, Agreements7S Assessment, Alignment Gaps, Change ActionsAlignment Map, Open Issues, Decision Questions
Tagsno overlap
FramingOpportunityIdeationQuestions
AlignmentStakeholdersTeam
OrganizationStrategyAlignmentChange
AlignmentStakeholdersStrategyFacilitation
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