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Criterion
How Might We
Innovation
How Might We
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Paper illustration for Knowledge Mapping.
Knowledge Modeling
Knowledge Mapping
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.Knowledge Mapping makes knowledge, gaps, and transfer paths visible across a field. It fits when expertise should not just exist but also be findable and transferable.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.
Complexitydifferent
LowLowMediumLow
Timedifferent
30–45 min45-90 min1-3 h1-2 h
Participantsdifferent
1-102-83-122-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsAssumption List, Critical Assumptions, Learning PlanKnowledge Map, Critical Knowledge Areas, Transfer PlanDIBB document, Belief list, Bet list, Learning report
Tagsno overlap
FramingOpportunityIdeationQuestions
AssumptionsRiskDecisionDiscovery
KnowledgeMappingRisk
StrategyDecisionAssumptionsHypothesis
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