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Criterion
How Might We
Innovation
How Might We
Affinity Diagramming
UX Research
Affinity Diagramming
Purposedifferent
With a stuck problem carrying many implicit assumptions, the method translates observations into open, workable questions. It sharpens the problem frame without pre-thinking the solution, turning frustration or fuzziness into a search space with clear direction.When research notes, feedback, or observations sit unconnected side by side, affinity diagramming sorts the raw material into solid themes. Many individual points turn into patterns that make decisions and opportunities clearer.
Complexitysame
LowLow
Timedifferent
30–45 min45–90 min
Participantsdifferent
1-103-10
Formatdifferent
Workshop + asyncWorkshop
Outputdifferent
HMW Questions, Challenge Framing, Idea PromptsTheme clusters, Insight statements, Opportunity areas
Tagsno overlap
FramingOpportunityIdeationQuestions
SynthesisQualitativeRoot cause
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Empathy Mapping
UX Research
Empathy Mapping
Paper illustration for 1-2-4-All.
Facilitation
1-2-4-All
Paper illustration for 8D Problem Solving.
Operations
8D Problem Solving