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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Paper illustration for Flywheel.
Growth
Flywheel
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeks45-120 min60-120 min30-90 min
Participantsdifferent
2-82-83-81-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkTrade-off Matrix, Criteria List, Decision Rationale, Accepted DownsidesFlywheel Map, Friction Points, Growth Levers, Experiment BacklogDecision Tree, Option Map, Assumption List
Tagsno overlap
GrowthBehaviorRetention
TradeoffsDecisionCriteriaOptions
GrowthRetentionConversion
DecisionTreeOptions
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