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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Three Horizons with its method-specific working model.
Business Strategy
Three Horizons
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeksHalbtags-Workshop, dann iterativ2-4 h60-120 min
Participantsdifferent
2-83-123-103-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkHorizon map, Portfolio view, Initiatives per horizon, Resource planStrategy Canvas, Value Curve, ERRC ActionsFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
GrowthBehaviorRetention
StrategyInnovationPortfolioForesight
StrategyPositioningInnovationValue
GrowthRetentionConversion
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