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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper objective sheet with five SMART fields, baseline, target, owner, deadline and a complete result statement.
Product Strategy
SMART Goals
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When goals are formulated too generally, it brings measurability, direction, and timing into shape. It prevents intentions from staying without clear verification.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
MediumLowMedium
Timedifferent
Multiple workshops over several weeks15-30 min1-2 h
Participantsdifferent
2-81-84-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkSMART Goal, Measurement Note, DeadlineAlignment Map, Open Issues, Decision Questions
Tagsno overlap
GrowthBehaviorRetention
GoalsPlanningMeasurementAlignment
AlignmentStakeholdersStrategyFacilitation
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Often compared together

Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
A paper-based illustration representing North Star Metric with its core stages and visible working result.
Growth
North Star Metric