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| Criterion | ![]() Growth Hooked Model | ![]() Decision Making Pre-Mortem | ![]() Decision Making Assumption Surfacing | ![]() Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | Multiple workshops over several weeks | 20–45 min | 45-90 min | 45-60 min |
Participantsdifferent | 2-8 | Small cross-functional group | 2-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | Risk list, Mitigation plan, Assumption log | Assumption List, Critical Assumptions, Learning Plan | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | GrowthBehaviorRetention | RiskDecisionFailurePlanning | AssumptionsRiskDecisionDiscovery | AssumptionsRiskExperimentsValidation |



