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| Criterion | ![]() Growth Hooked Model | ![]() Operations PDCA Cycle | ![]() Decision Making Assumption Surfacing | ![]() Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | Multiple workshops over several weeks | 1 h bis mehrere Wochen | 45-90 min | 1-2 h |
Participantsdifferent | 2-8 | 1-8 | 2-8 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | PDCA Log, Experiment Plan, Learning Outcome, Standard Change | Assumption List, Critical Assumptions, Learning Plan | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | GrowthBehaviorRetention | Continuous improvementLeanExperiments | AssumptionsRiskDecisionDiscovery | StrategyDecisionAssumptionsHypothesis |



