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| Criterion | ![]() Growth Hooked Model | ![]() Decision Making OODA Loop | ![]() Growth Flywheel | ![]() Product Strategy DIBB |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | Multiple workshops over several weeks | 15-60 min je Zyklus | 60-120 min | 1-2 h |
Participantsdifferent | 2-8 | 1-8 | 3-8 | 2-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | Situation Assessment, Decision Loop, Action Updates | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | DIBB document, Belief list, Bet list, Learning report |
Tagsno overlap | GrowthBehaviorRetention | DecisionChangeLearningStrategy | GrowthRetentionConversion | StrategyDecisionAssumptionsHypothesis |



