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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Lean UX Canvas with its method-specific working model.
UX Design
Lean UX Canvas
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeks2-3 h60-120 min60-90 min
Participantsdifferent
2-83-83-83-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkCompleted Lean UX Canvas, Hypothesis list, First experimentFlywheel Map, Friction Points, Growth Levers, Experiment BacklogPrioritization Canvas, Hypothesis Backlog
Tagsno overlap
GrowthBehaviorRetention
CanvasHypothesisOutcomesDiscovery
GrowthRetentionConversion
ExperimentsPrioritizationDiscoveryHypothesis
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