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| Criterion | ![]() Growth Hooked Model | ![]() UX Design Lean UX Canvas | ![]() Decision Making Assumption Surfacing | ![]() Growth Flywheel |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | Multiple workshops over several weeks | 2-3 h | 45-90 min | 60-120 min |
Participantsdifferent | 2-8 | 3-8 | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | Completed Lean UX Canvas, Hypothesis list, First experiment | Assumption List, Critical Assumptions, Learning Plan | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog |
Tagsno overlap | GrowthBehaviorRetention | CanvasHypothesisOutcomesDiscovery | AssumptionsRiskDecisionDiscovery | GrowthRetentionConversion |



