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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
Multiple workshops over several weeks45-90 min60-90 min60–90 min
Participantsdifferent
2-83-83-62-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkImpact Map, Outcome Hypotheses, Delivery OptionsSalience Diagram, Strategy per ClassStakeholder Map, Engagement Plan, Risk Notes
Tagsno overlap
GrowthBehaviorRetention
OutcomesStrategyBehaviorPlanning
StakeholdersFacilitationAlignmentGovernance
StakeholdersAlignmentFacilitationChange
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