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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Iceberg Model method illustration showing its working structure
Systems Thinking
Iceberg Model
Paper illustration for Behavior Over Time Graph.
Systems Thinking
Behavior Over Time Graph
Paper illustration for Current Reality Tree
Systems Thinking
Current Reality Tree
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.The Iceberg Model separates visible events from patterns, structures, and mental models. This turns a single observation into a deeper understanding of why a problem keeps recurring.A Behavior Over Time Graph shows how a metric or observation develops over time. The method makes trends, breaks, and recurring patterns visible that get lost in snapshots.A Current Reality Tree condenses many symptoms into a few causal chains. The method makes visible which core problems drive several negative effects at once.
Complexitydifferent
MediumLowLowHigh
Timedifferent
Multiple workshops over several weeks30-60 min20-45 min2-6 h
Participantsdifferent
2-82-101-103-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkIceberg Worksheet, Pattern Notes, Intervention IdeasBehavior Over Time Graph, Trend Hypotheses, Key EventsCurrent Reality Tree, Core Problems, Intervention Ideas
Tagsno overlap
GrowthBehaviorRetention
Systems thinkingRoot causePatterns
Systems thinkingPatternsDynamics
Systems thinkingRoot causeConstraintsCausality
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