View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Growth Hooked Model |  Product Strategy ICE Scoring |  Product Discovery Test Card |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | Multiple workshops over several weeks | 30-60 min | 20-35 min | 1-5 Tage |
Participantsdifferent | 2-8 | 2-8 | 1-5 | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | ICE Table, Top Idea List | Test Card with a pre-set threshold | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | GrowthBehaviorRetention | PrioritizationScoringGrowthDecision | ExperimentsValidationDiscoveryHypothesis | ValidationExperimentsDemandDiscovery |