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| Criterion | ![]() Growth Hooked Model | ![]() Product Strategy ICE Scoring | ![]() Product Discovery Riskiest Assumption Test | ![]() Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | Multiple workshops over several weeks | 30-60 min | 1-2 Wochen pro Iteration | 45-90 min |
Participantsdifferent | 2-8 | 2-8 | 2-6 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | ICE Table, Top Idea List | Prioritized Assumption List, Test Plan, Results Report | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | GrowthBehaviorRetention | PrioritizationScoringGrowthDecision | ExperimentsValidationDiscoveryAssumptions | AssumptionsRiskDecisionDiscovery |



