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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeks1-3 h2-4 h45-90 min
Participantsdifferent
2-82-83-123-8
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkGap Matrix, Action Plan, Risk Notes7S Assessment, Alignment Gaps, Change ActionsImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
GrowthBehaviorRetention
StrategyAnalysisPlanning
OrganizationStrategyAlignmentChange
OutcomesStrategyBehaviorPlanning
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