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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Flywheel.
Growth
Flywheel
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
Multiple workshops over several weeks2-4 h1-3 h60-120 min
Participantsdifferent
2-83-81-53-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsFunnel report, Drop-off analysis, Optimization hypothesesFlywheel Map, Friction Points, Growth Levers, Experiment Backlog
Tagsno overlap
GrowthBehaviorRetention
Theory of ConstraintsSystems thinkingChange
AnalyticsConversionGrowth
GrowthRetentionConversion
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