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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
Multiple workshops over several weeks2-4 h1-3 h60-120 min
Participantsdifferent
2-83-81-52-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsFunnel report, Drop-off analysis, Optimization hypothesesConflict Cloud, Assumption List, Breakthrough Ideas, Next Experiments
Tagsno overlap
GrowthBehaviorRetention
Theory of ConstraintsSystems thinkingChange
AnalyticsConversionGrowth
Theory of ConstraintsAssumptionsSystems thinking
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