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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Riskiest Assumption Test with a method-specific labelled workspace.
Product Discovery
Riskiest Assumption Test
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeks1-3 h1-2 Wochen pro Iteration1-5 Tage
Participantsdifferent
2-81-52-6Nutzertraffic
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkFunnel report, Drop-off analysis, Optimization hypothesesPrioritized Assumption List, Test Plan, Results ReportClick Data, Interest Signal, Learning Decision
Tagsno overlap
GrowthBehaviorRetention
AnalyticsConversionGrowth
ExperimentsValidationDiscoveryAssumptions
ValidationExperimentsDemandDiscovery
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