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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Diary Study.
UX Research
Diary Study
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.When experiences build up over days or weeks and a single session cannot capture them, Diary Study records the course of everyday life. Recurring triggers, moods, and habits become visible this way, beyond the sharpness of memory.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Multiple workshops over several weeks1-4 WochenWochen bis Monate je Goal45-90 min
Participantsdifferent
2-85-203-103-8
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkDiary Entries, Longitudinal Patterns, Experience TimelineGoals, Idea bank, Step-project list, Tasks, Learning reportsImpact Map, Outcome Hypotheses, Delivery Options
Tagsno overlap
GrowthBehaviorRetention
UX researchTrackingBehavior
RoadmapOutcomesPlanningExperiments
OutcomesStrategyBehaviorPlanning
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