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Criterion
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration of Decision Rights Mapping with its method-specific working model.
Decision Making
Decision Rights Mapping
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for DACI
Decision Making
DACI
Purposedifferent
The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.In organizations with many stakeholders, it often blurs who actually decides and who is merely consulted. It separates options, evaluation criteria, and open risks. The result is captured as a Decision Rights matrix and an agreement.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
Multiple workshops over several weeks90-180 min1-3 h30-60 min
Participantsdifferent
2-84-121-52-10
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
Hooked loop, Trigger map, Reward design, Ethics checkDecision Rights Matrix, AgreementFunnel report, Drop-off analysis, Optimization hypothesesDACI Matrix, Decision Owner, Decision Log
Tagsno overlap
GrowthBehaviorRetention
DecisionGovernanceAlignmentResponsibility
AnalyticsConversionGrowth
DecisionRolesGovernanceAlignment
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