View methods side by side.
Choose up to four methods. Add them using the search and share the comparison by copying its link.
| Criterion |  Growth Hooked Model |  Decision Making Assumption Surfacing |  Product Discovery Fake Door Test |  Product Discovery Smoke Test |
|---|---|---|---|---|
Purposedifferent | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | Multiple workshops over several weeks | 45-90 min | 1-5 Tage | 1-5 Tage |
Participantsdifferent | 2-8 | 2-8 | Nutzertraffic | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop + async | Async | Async |
Outputdifferent | Hooked loop, Trigger map, Reward design, Ethics check | Assumption List, Critical Assumptions, Learning Plan | Click Data, Interest Signal, Learning Decision | Interest Metrics, Conversion Signal, Learning Note |
Tagsno overlap | GrowthBehaviorRetention | AssumptionsRiskDecisionDiscovery | ValidationExperimentsDemandDiscovery | ValidationExperimentsDemandGrowth |