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Criterion
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumHighMediumLow
Timedifferent
120 min initial, dann laufendHalber Tag bis mehrere Wochen1-5 Tage25-40 min
Participantsdifferent
3-64-12Nutzertraffic1-5
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
HEART-GSM Table, DashboardBalanced Scorecard, Strategic Measures, Initiative MapClick Data, Interest Signal, Learning DecisionLearning Card with evidence and next action
Tagsno overlap
MetricsUX researchMeasurementSatisfaction
StrategyMetricsExecution
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryLearning
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