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Criterion
Paper illustration of HEART Framework with its method-specific working model.
UX Research
HEART Framework
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of Hypothesis Prioritization Canvas with a method-specific labelled workspace.
Product Discovery
Hypothesis Prioritization Canvas
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
120 min initial, dann laufend1-4 Wochen60-90 min1-5 Tage
Participantsdifferent
3-61-63-8Nutzertraffic
Formatdifferent
Workshop + asyncAsyncWorkshopAsync
Outputdifferent
HEART-GSM Table, DashboardExperiment results, Decision log, Learning summaryPrioritization Canvas, Hypothesis BacklogClick Data, Interest Signal, Learning Decision
Tagsno overlap
MetricsUX researchMeasurementSatisfaction
ExperimentsGrowthAnalyticsValidation
ExperimentsPrioritizationDiscoveryHypothesis
ValidationExperimentsDemandDiscovery
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