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| Criterion | ![]() Growth Growth Experiment | ![]() Knowledge Modeling IBIS | ![]() Knowledge Modeling Concept Mapping | ![]() Knowledge Modeling Feynman Technique |
|---|---|---|---|---|
Purposedifferent | When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment. | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. | Concept Mapping arranges terms and relationships in a network that makes subject-matter connections tangible. It fits when a topic needs to be understood structurally rather than linearly. | The Feynman Technique checks understanding by explaining a topic so that it stays easy for others to understand. It makes knowledge gaps visible before they become costly in everyday work. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-2 Wochen | 1-3 h | 1-2 h | 20-60 min |
Participantsdifferent | 1-6 | 2-8 | 1-8 | 1 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | Experiment card, Result summary, Next bet | Issue Map, Positions, Argument Notes | Concept Map, Relationship Labels, Knowledge Gaps | Plain-language Explanation, Knowledge Gaps, Study Notes |
Tagsno overlap | MarketingGrowthExperimentsLearning | RationaleKnowledgeDecision | KnowledgeConceptsMappingSensemaking | LearningKnowledgeUnderstanding |



