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| Criterion | ![]() Product Strategy GIST Planning | ![]() Delivery RAID Log | ![]() Growth A/B Testing | ![]() Delivery Communication Plan |
|---|---|---|---|---|
Purposedifferent | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. |
Complexitydifferent | Medium | Low | High | Low |
Timedifferent | Wochen bis Monate je Goal | 30 min Setup, dann laufend | 1-4 Wochen | 45-90 min |
Participantsdifferent | 3-10 | 1-3 maintaining, briefing for everyone | 1-6 | 2-6 |
Formatdifferent | Workshop + async | Async | Async | Workshop + async |
Outputdifferent | Goals, Idea bank, Step-project list, Tasks, Learning reports | RAID Log, Status Report Source | Experiment results, Decision log, Learning summary | Communication Plan, Channel Matrix, Message Cadence |
Tagsno overlap | RoadmapOutcomesPlanningExperiments | RiskTrackingStakeholdersGovernance | ExperimentsGrowthAnalyticsValidation | CommunicationStakeholdersDeliveryPlanning |



