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| Criterion |  Product Strategy GIST Planning |  Innovation Morphological Analysis |
|---|---|---|
Purposedifferent | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. |
Complexitysame | Medium | Medium |
Timedifferent | Wochen bis Monate je Goal | 1-3 h |
Participantsdifferent | 3-10 | 2-8 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Goals, Idea bank, Step-project list, Tasks, Learning reports | Morphological Box, Concept Combinations, Idea Shortlist |
Tagsno overlap | RoadmapOutcomesPlanningExperiments | IdeationInnovationCreativity |
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