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Criterion
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Growth Experiment workspace showing the question, observations, and next decision.
Growth
Growth Experiment
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of Product Kata with its method-specific working model.
Product Discovery
Product Kata
Purposedifferent
GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.When growth ideas surface quickly, the temptation to build immediately instead of learning is high. A Growth Experiment frames an assumption so target group, lever, and measurement are clear before the first deployment.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.Product Kata helps clarify customer problems, solution ideas, and evidence through a repeatable improvement routine. It captures direction, current metric, target metric, experiment notes, and learning.
Complexitysame
MediumMediumMediumMedium
Timedifferent
Wochen bis Monate je Goal1-2 Wochen1-2 h Setup, laufend1-2 Wochen je Loop
Participantsdifferent
3-101-62-63-10
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Goals, Idea bank, Step-project list, Tasks, Learning reportsExperiment card, Result summary, Next betOpportunity Solution Tree, Experiment Backlog, Learning LogDirection, Current metric, Target metric, Experiment note, Learning report
Tagsno overlap
RoadmapOutcomesPlanningExperiments
MarketingGrowthExperimentsLearning
DiscoveryOutcomesExperimentsOpportunity
OutcomesDiscoveryLearningIterationCoaching
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