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| Criterion | ![]() Product Strategy GIST Planning | ![]() Growth Funnel Analysis | ![]() Growth Hooked Model | ![]() Growth Flywheel |
|---|---|---|---|---|
Purposedifferent | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | Wochen bis Monate je Goal | 1-3 h | Multiple workshops over several weeks | 60-120 min |
Participantsdifferent | 3-10 | 1-5 | 2-8 | 3-8 |
Formatdifferent | Workshop + async | Async | Workshop + async | Workshop |
Outputdifferent | Goals, Idea bank, Step-project list, Tasks, Learning reports | Funnel report, Drop-off analysis, Optimization hypotheses | Hooked loop, Trigger map, Reward design, Ethics check | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog |
Tagsno overlap | RoadmapOutcomesPlanningExperiments | AnalyticsConversionGrowth | GrowthBehaviorRetention | GrowthRetentionConversion |



