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Criterion
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
Wochen bis Monate je Goal60-120 min1-5 Tage1-5 Tage
Participantsdifferent
3-103-8NutzertrafficNutzertraffic
Formatdifferent
Workshop + asyncWorkshopAsyncAsync
Outputdifferent
Goals, Idea bank, Step-project list, Tasks, Learning reportsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogClick Data, Interest Signal, Learning DecisionInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
RoadmapOutcomesPlanningExperiments
GrowthRetentionConversion
ValidationExperimentsDemandDiscovery
ValidationExperimentsDemandGrowth
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