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Criterion
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
Wochen bis Monate je Goal60-120 min45-60 min1-5 Tage
Participantsdifferent
3-103-82-8Nutzertraffic
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncAsync
Outputdifferent
Goals, Idea bank, Step-project list, Tasks, Learning reportsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogAssumption map, Test backlog, Risk rankingInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
RoadmapOutcomesPlanningExperiments
GrowthRetentionConversion
AssumptionsRiskExperimentsValidation
ValidationExperimentsDemandGrowth
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