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| Criterion |  Product Strategy GIST Planning |  Business Strategy Business Model Canvas |  Growth A/B Testing |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | Wochen bis Monate je Goal | 1-2 h | 1-4 Wochen | 2-4 h |
Participantsdifferent | 3-10 | 2-8 | 1-6 | 3-10 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop |
Outputdifferent | Goals, Idea bank, Step-project list, Tasks, Learning reports | Business Model Canvas, Assumption List, Business Hypotheses | Experiment results, Decision log, Learning summary | Strategy Canvas, Value Curve, ERRC Actions |
Tagsno overlap | RoadmapOutcomesPlanningExperiments | Business modelStrategyValueInnovation | ExperimentsGrowthAnalyticsValidation | StrategyPositioningInnovationValue |