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Criterion
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
LowMediumLowHigh
Timedifferent
30-120 minWochen bis Monate je Lernzyklus1 h bis mehrere Wochen1-4 Wochen
Participantsdifferent
2-62-81-81-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Observation Notes, Improvement IdeasHypothesis list, MVPs, Learning reports, Pivot or persevere decisionPDCA Log, Experiment Plan, Learning Outcome, Standard ChangeExperiment results, Decision log, Learning summary
Tagsno overlap
LeanObservationProcessOperations
LeanStartupValidationMVP
Continuous improvementLeanExperiments
ExperimentsGrowthAnalyticsValidation
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