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Criterion
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
Paper illustration for Flywheel.
Growth
Flywheel
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Purposedifferent
When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
30-120 minWochen bis Monate je Lernzyklus60-120 min1-3 h
Participantsdifferent
2-62-83-81-5
Formatdifferent
WorkshopWorkshop + asyncWorkshopAsync
Outputdifferent
Observation Notes, Improvement IdeasHypothesis list, MVPs, Learning reports, Pivot or persevere decisionFlywheel Map, Friction Points, Growth Levers, Experiment BacklogFunnel report, Drop-off analysis, Optimization hypotheses
Tagsno overlap
LeanObservationProcessOperations
LeanStartupValidationMVP
GrowthRetentionConversion
AnalyticsConversionGrowth
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