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Criterion
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Empathy Mapping
UX Research
Empathy Mapping
Paper illustration of two user profile cards with a goal, behavior evidence, and an open research question.
UX Research
Personas
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Purposedifferent
When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.
Complexitydifferent
LowLowMediumMedium
Timedifferent
30-120 min30–60 min1-3 Tage45-90 min
Participantsdifferent
2-64-8Internes Team2-5
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Observation Notes, Improvement IdeasEmpathy Map, Assumptions List, Research GapsPersona Profiles, Needs Summary, Scenario NotesA3 Report, Action Plan, Root Cause Analysis
Tagsno overlap
LeanObservationProcessOperations
SynthesisQualitativeWorkshop
ResearchCustomerSynthesis
LeanProblem solvingCoachingOperations
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