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Criterion
Gemba Walk workspace showing the question, observations, and next decision.
Operations
Gemba Walk
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration of Five-Minute VC Check with its method-specific working model.
Business Strategy
5-Minuten VC-Check
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When there is uncertainty about the real course of a process, the method brings observation to the place where work happens. It combines perception, follow-up questions, and process knowledge so decisions rest on actual workflows instead of assumptions.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
LowMediumLowHigh
Timedifferent
30-120 min45-60 min5-15 min1-4 Wochen
Participantsdifferent
2-62-81-51-6
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Observation Notes, Improvement IdeasAssumption map, Test backlog, Risk rankingVC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation stepExperiment results, Decision log, Learning summary
Tagsno overlap
LeanObservationProcessOperations
AssumptionsRiskExperimentsValidation
StartupValidationCompetition
ExperimentsGrowthAnalyticsValidation
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