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| Criterion | ![]() Business Strategy GAP Analysis | ![]() Product Discovery Test Card | ![]() Business Strategy Value Chain Analysis | ![]() Product Discovery Hypothesis Prioritization Canvas |
|---|---|---|---|---|
Purposedifferent | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 1-3 h | 20-35 min | Half day | 60-90 min |
Participantsdifferent | 2-8 | 1-5 | 3-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop |
Outputdifferent | Gap Matrix, Action Plan, Risk Notes | Test Card with a pre-set threshold | Value Chain Map, Lever List | Prioritization Canvas, Hypothesis Backlog |
Tagsno overlap | StrategyAnalysisPlanning | ExperimentsValidationDiscoveryHypothesis | StrategyBusiness modelDiagnosisAnalysis | ExperimentsPrioritizationDiscoveryHypothesis |



