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| Criterion |  Business Strategy GAP Analysis |  Business Strategy SWOT Analysis |  Decision Making Delphi Method |  Business Strategy Blue Ocean Strategy Canvas |
|---|---|---|---|---|
Purposedifferent | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 1-3 h | 30-60 min | 1-4 Wochen | 2-4 h |
Participantsdifferent | 2-8 | 3-12 | 6-30 Experten | 3-10 |
Formatdifferent | Workshop + async | Workshop | Async | Workshop |
Outputdifferent | Gap Matrix, Action Plan, Risk Notes | SWOT matrix, Strategic options, Action list | Expert Forecast, Consensus Range, Assumption Notes | Strategy Canvas, Value Curve, ERRC Actions |
Tags1 shared | StrategyAnalysisPlanning | StrategyAnalysisMarketPositioning | ForecastingExpertsDecisionStrategy | StrategyPositioningInnovationValue |