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Criterion
Gap Analysis method illustration showing its working structure
Business Strategy
GAP Analysis
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration of a SWOT matrix with four separated quadrants and marked strategic options.
Business Strategy
SWOT Analysis
Purposedifferent
GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them.
Complexitydifferent
MediumMediumLowLow
Timedifferent
1-3 h2-4 h20–45 min30-60 min
Participantsdifferent
2-83-10Small cross-functional group3-12
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Gap Matrix, Action Plan, Risk NotesStrategy Canvas, Value Curve, ERRC ActionsRisk list, Mitigation plan, Assumption logSWOT matrix, Strategic options, Action list
Tagsno overlap
StrategyAnalysisPlanning
StrategyPositioningInnovationValue
RiskDecisionFailurePlanning
StrategyAnalysisMarketPositioning
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