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Criterion
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Purposedifferent
A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.
Complexitydifferent
HighHighLowLow
Timedifferent
2-4 h1-4 Wochen30-60 min1-5 Tage
Participantsdifferent
3-81-62-8Nutzertraffic
Formatdifferent
WorkshopAsyncWorkshop + asyncAsync
Outputdifferent
Future Reality Tree, Negative Branches, Assumption List, Improved InjectionsExperiment results, Decision log, Learning summaryICE Table, Top Idea ListInterest Metrics, Conversion Signal, Learning Note
Tagsno overlap
Theory of ConstraintsSystems thinkingChange
ExperimentsGrowthAnalyticsValidation
PrioritizationScoringGrowthDecision
ValidationExperimentsDemandGrowth
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