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| Criterion |  Growth Funnel Analysis |  Decision Making Three-Point Estimation |  Growth Hooked Model |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | A single estimate for effort, time, or risk often looks too smooth for the real uncertainty behind it. It separates options, evaluation criteria, and open risks. The result is captured as a Three-Point Estimate, Risk Range, and Assumption Notes. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-3 h | 10-30 min je Item | Multiple workshops over several weeks | 1-4 Wochen |
Participantsdifferent | 1-5 | 1-8 | 2-8 | 1-6 |
Formatdifferent | Async | Workshop + async | Workshop + async | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Three-Point Estimate, Risk Range, Assumption Notes | Hooked loop, Trigger map, Reward design, Ethics check | Experiment results, Decision log, Learning summary |
Tagsno overlap | AnalyticsConversionGrowth | EstimationUncertaintyForecasting | GrowthBehaviorRetention | ExperimentsGrowthAnalyticsValidation |