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| Criterion |  Growth Funnel Analysis |  Team Design Team API |  Facilitation Expectation Mapping |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document. | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Medium | Low | Low | High |
Timedifferent | 1-3 h | Half day initial, dann laufend | 45-90 min | 1-4 Wochen |
Participantsdifferent | 1-5 | Ein Team plus Stakeholder | 3-12 | 1-6 |
Formatdifferent | Async | Workshop + async | Workshop | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Team API Document | Expectation Map, Alignment Notes, Agreements | Experiment results, Decision log, Learning summary |
Tagsno overlap | AnalyticsConversionGrowth | TeamAlignmentCommunicationService | AlignmentStakeholdersTeam | ExperimentsGrowthAnalyticsValidation |