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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of a team retrospective with three separate Start, Stop, and Continue areas and a shared action list.
Agile
Start Stop Continue
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration for Starfish Retrospective
Agile
Starfish Retrospective
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.When a team wants to deliberately adjust its working behavior, it makes habits visible and assessable. It focuses on concrete changes instead of diffuse mood.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When improvement options need to be sorted more finely than just start and stop, it brings observations into clear kinds of action. This makes visible what should be done more, less, newly, or continued.
Complexitydifferent
MediumLowHighLow
Timedifferent
1-3 h30-60 min1-4 Wochen45-90 min
Participantsdifferent
1-53-121-64-12
Formatdifferent
AsyncWorkshopAsyncWorkshop
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesStart Stop Continue Board, Improvement ActionsExperiment results, Decision log, Learning summaryStarfish Board, Practice Changes, Experiments
Tagsno overlap
AnalyticsConversionGrowth
RetrospectiveImprovementTeamReflection
ExperimentsGrowthAnalyticsValidation
RetrospectiveImprovementExperimentsTeam
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