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| Criterion |  Growth Funnel Analysis |  Product Discovery Smoke Test |  Facilitation Power Interest Grid |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-3 h | 1-5 Tage | 30-60 min | 1-5 Tage |
Participantsdifferent | 1-5 | Nutzertraffic | 2-8 | Nutzertraffic |
Formatdifferent | Async | Async | Workshop | Async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | Interest Metrics, Conversion Signal, Learning Note | Power Interest Grid, Strategy per Stakeholder | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | AnalyticsConversionGrowth | ValidationExperimentsDemandGrowth | StakeholdersFacilitationAlignmentPlanning | ValidationExperimentsDemandDiscovery |