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Criterion
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for DACI
Decision Making
DACI
Paper illustration of Decision Rights Mapping with its method-specific working model.
Decision Making
Decision Rights Mapping
Purposedifferent
When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.In organizations with many stakeholders, it often blurs who actually decides and who is merely consulted. It separates options, evaluation criteria, and open risks. The result is captured as a Decision Rights matrix and an agreement.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-3 h1-5 Tage30-60 min90-180 min
Participantsdifferent
1-5Nutzertraffic2-104-12
Formatdifferent
AsyncAsyncWorkshop + asyncWorkshop
Outputdifferent
Funnel report, Drop-off analysis, Optimization hypothesesInterest Metrics, Conversion Signal, Learning NoteDACI Matrix, Decision Owner, Decision LogDecision Rights Matrix, Agreement
Tagsno overlap
AnalyticsConversionGrowth
ValidationExperimentsDemandGrowth
DecisionRolesGovernanceAlignment
DecisionGovernanceAlignmentResponsibility
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