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| Criterion |  Growth Funnel Analysis |  Delivery RAID Log |  Product Discovery Smoke Test |  Product Discovery Assumption Mapping |
|---|---|---|---|---|
Purposedifferent | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 1-3 h | 30 min Setup, dann laufend | 1-5 Tage | 45-60 min |
Participantsdifferent | 1-5 | 1-3 maintaining, briefing for everyone | Nutzertraffic | 2-8 |
Formatdifferent | Async | Async | Async | Workshop + async |
Outputdifferent | Funnel report, Drop-off analysis, Optimization hypotheses | RAID Log, Status Report Source | Interest Metrics, Conversion Signal, Learning Note | Assumption map, Test backlog, Risk ranking |
Tagsno overlap | AnalyticsConversionGrowth | RiskTrackingStakeholdersGovernance | ValidationExperimentsDemandGrowth | AssumptionsRiskExperimentsValidation |